Storytelling In Product Design with Tunde Owolabi

Introduction
Designing products is creating a language. Beyond the object itself, there must be an idea it expresses. As Africans, what sets us apart is the story our products tell and the culture they carry. This session is aimed at teaching us how our work can be a reflection of our heritage and story. Tunde Owolabi of Ethnik by Tunde Owolabi is our facilitator for this session. His vast experience, weaving products from the African tradition and story will be shared to inspire us to create from a place of true personal identity.

Who Should Attend?
1. Product Designers
2. Fashion Designers
3. Design Enthusiast and Students
4.  Interior Designers
5. Photographers
6. Graphic Designers
7. Innovators

Facilitator
Tunde Owolabi is the founder and creative director of Tunde Owolabi Studios, a multidisciplinary design and photography studio based in Lagos, Nigeria. He studied Graphic Design from Yaba College of Technology.

After his degree, Tunde became a freelance artist, a journey that led him to develop a keen interest in photography. He took a professional course in photography and photo retouching from the London College of fashion. While in England, he worked as a designer at the research studios London, working on accounts such as nickelodeon, Somerset House, Sofitel etc. On returning to Nigeria, he worked with Insight Communications, as an art director, working on brands such as Pepsi, Heineken, Mainstreet Bank, to mention a few.

As an artist, he has participated in a few group exhibitions and two solos. In 2015, he created the brand Ethnik by Tunde Owolabi. An afrocentric lifestyle brand inspired by the Yoruba culture, designing fashion accessories with aso oke, a handwoven Nigerian fabric. The brand and its unique line of product has caught the attention of many and has been featured in various media, including CNN, BBC, FORBES ROMANIA, BLOOMBERG, etc to mention a few.

Join Via Zoom 
https://us04web.zoom.us/j/71244630747?pwd=WlBvaXRRU0Q1cXVXREJKWTRpZkxHUT09

Meeting ID: 712 4463 0747
Password: 9UDduJ

Topic: Storytelling in Product Design
Date: Wednesday 13th May, 2020
Time: 1:00 pm